TV Styling- 5 Key Tips when Styling a Fashion TV Show
In 2015, I was asked by Nigeria’s leading entertainment mega brand-Silverbird- to host a 2-part fashion TV programme which was broadcasted on their TV network and YouTube channel. My mission for the programme was to make African fashion global by highlighting certain talented African creatives. It was my first time doing TV Styling, for the job I had to style myself, the model and the fashion designers I interviewed for the TV show. Through trial and lots of errors, I learnt some essential TV styling tips which I’d like to share with you. I believe these tips will also be helpful for anyone styling a programme on any video sharing platform e.g. YouTube. Continue Reading…
As I previously stated, it was my first time TV styling and although I had done editorial, commercial, celebrity and runway styling in the past, I quickly learnt that TV styling was a different pot of Banga soup- my fellow Nigerians will get this ( ;- anywho, to cut to the chase-
5 Key TV Styling Tips
As a stylist, you have to come to every job with your stylist kit which is stuffed with styling ‘tools’ like a needle and thread, tape measure, scissors etc. On the day of filming, as I was entering the taxi, I snapped the hoop of my trench coat- typical! Luckily I had a friend in production who sewed it back on for me.
Know your lay of the land
This means you should know every nook and cranny of your film location because you will need to match the clothes to the backdrop. So knowing facts like if you are indoors or outdoors are important. For instance, if you are shooting indoors- be aware of the colour scheme and layout of the room/s etc.
For the show, will you and/or the people you are styling be sitting or standing? If they are sitting down make sure you know what they are sitting on and do rehearsal takes to see if the outfit still looks flattering. For example, through rehearsal takes I learnt that the chair I was sitting on made me look like a midget, so I had to search for a higher chair. Also if the subject/yourself is sitting down during the show, be aware of how much of their outfit can be seen by viewers. For instance, if he/she is sitting behind a desk that covers their outfit from the waist down, you will need to style the top half of the subject/person in a suitably eye-catching manner, so they don’t look drab.
Colour is key
Speaking of not looking drab or boring, when it comes to TV apparently colour plays a key role in keeping and holding the attention of an audience. Whatever colour you choose, make sure you see how it looks under the camera man’s light and go from there.
Fit like a glove
This may seem like stating the obvious, but what looks great hanging on the clothes rack may not look good on TV. Ensure the outfit is flattering on the subject or yourself by trying it on and filming it to see how it looks. For example, does the outfit flatter the person’s figure, is the dress too short for TV? We’ve all heard the camera adds 10 pounds so bearing that in mind, the colour and fit of a garment is really important.
If you host a fashion programme on a video sharing platform or do TV styling, what styling tips have you learnt along the way?
All clothes on model, designer and mannequins- Eki Orleans