Personal Style

The Red Dress Effect – The Psychology Behind the Red Dress

red dress

Do any of you own a red dress? Have you noticed that when you slip it on it takes you from  Clark Kent to Superman in a blink of an eye? Whether you are into fashion or not, you can’t deny that clothes have the power to affect our mood and behaviour. Focusing on clothes, I think a lot of the ‘super powers’ in clothes are dependent on the texture and colour of the garment. So what happens when you combine one of the toughest textures- leather, with one of the most bold colours in the spectrum- red? Well, Continue Reading to discover more about the red dress effect…

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